HCP Portal Product Manager / Product Owner (Pharma)

MAM Gruppe
Ansprechpartner: Richard Brady
Frankfurt,  Deutschland
60% RemoteFreiberuflichab sofortDauer 12 Monate
Medizin und PharmaProdukt ManagementDeutschen Gesundheitswesens

Beschreibung

HCP Portal Product Manager / Product Owner (Pharma) – 12 Months

Start: ASAP Duration: 12 months (freelance/contract) Location: Remote/flexible, Germany

About the role: A global Nutrition/healthcare business is building a new digital engagement platform for Healthcare Professionals (HCPs) — doctors, nurses, and clinical specialists — and needs an experienced Product Manager/Owner to take it from concept to live MVP within 6 months.
This is a hands-on, delivery-focused product ownership role, not a strategy/advisory position. You will own the roadmap, backlog, and delivery outcome end-to-end, directing a cross-functional team (Martech/Platform Owner, IT/vendors, Marketing, Medical/Regulatory) to launch a functional HCP portal and drive real user adoption.

Key responsibilities:
  1. Own the HCP portal product end-to-end — define MVP scope, roadmap, and backlog
  2. Define priority HCP use cases and journeys (education, patient support, services)
  3. Drive MVP delivery within 6 months, working with Martech, IT/vendors, Marketing and Medical/Regulatory teams
  4. Navigate MLR (Medical/Legal/Regulatory) compliance requirements throughout
  5. Launch the portal, drive go-to-market activation, and monitor adoption/engagement
  6. Define the roadmap for scaling to a multi-market omnichannel platform
Must-have experience:
  1. Proven track record delivering HCP portals / HCP engagement platforms in pharma or healthcare
  2. End-to-end digital product launch experience (not advisory-only)
  3. Strong understanding of CRM-driven engagement (e.g. Salesforce) and omnichannel/digital customer journeys
  4. Familiarity with pharma regulatory constraints (MLR)
  5. Product ownership mindset — comfortable driving delivery in ambiguous, cross-functional environments
Nice-to-have:
  1. Nutrition sector experience
  2. Exposure to DAM/content workflows, personalisation/segmentation, or AI in customer engagement
Interested candidates, please apply with CV and day rate expectations.

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