23.07.2026 aktualisiert


100 % verfügbar
Senior Digital Strategy & Communications Consultant | Corporate Transformation
Frankfurt am Main, Deutschland
Nur Remote
Master of Arts in Multimedia Communication, IJK Hanover, GermanyÜber mich
I am a Senior Digital Strategy & Communications Consultant with more than 15 years of experience leading digital and social communications strategies within international agency and corporate environments. I take on mandates that require strategic clarity and strong operational leadership.
Skills
Design-StrategienMarketingInfluencer MarketingMedienstrategieTransformationsmanagementStrategische KommunikationDatenstrategieDigitalstrategieContent-StrategieKreative StrategienNetzwerkstrategiePR-Strategie
Pan-European Social Media Strategy
Strategic leadership and development of pan-European social media structures across eight markets, including governance models, content planning and the coordination of local teams within a consistent European framework.
Digital Strategy & Transformation
Development and implementation of digital strategies for international companies — from greenfield set-ups to complex transformation processes within established organisations, with a focus on structural clarity and operational leadership.
Change & Transition Management
Support and co-leadership of corporate transformations, particularly in the context of agency acquisitions and integrations, ensuring continuity across ongoing client projects while fully restructuring teams and processes.
Content Ecosystems & Planning
Development and management of content ecosystems, editorial planning processes and content architectures for international brands and companies.
Influencer Marketing
Strategy development and ownership of influencer marketing at European level, with experience in planning and delivering pan-European campaigns.
Stakeholder Communication
Communication and alignment with C-suite and executive-level stakeholders, both internally and on the client side, within multilingual and international environments.
Brand Development & Launch
Development and market launch of brand strategies for premium and luxury brands, as well as B2B and B2C companies across international markets.
Website Relaunch / Project Lead
Project leadership for website relaunches, from initial concept and agency management through to go-live, including stakeholder management at executive level.
Crisis Management
European-level crisis management across social media and digital communications, with experience in rapidly coordinating global and local teams.
Erfahrung
Berufserfahrungmehr als 10 Jahre
Freelancer seit2024
Sprachen
DeutschMutterspracheEnglischverhandlungssicherFranzösischGrundkenntnisseSpanischMuttersprache
Projekthistorie
Social Lead Europe for Accenture Song in Madrid; Digital Marketing Consultant for KB&B Hamburg (Family Marketing); Interim Account Manager for Huth+Wenzel Frankfurt.
Strategy development and build-out of all social media activities; project lead for website relaunch. Developed full social media strategy from scratch, sourced and briefed external agencies, implemented tools and workflows, and took over project lead for website relaunch including stakeholder coordination through to go-live.
Client consulting, development and growth across B2B and B2C.