Profilbild von Anonymes Profil, Program Manager / Tester / Consultant / PO (Digital Analytics, Salesforce CRM)
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Letztes Update: 07.10.2023

Program Manager / Tester / Consultant / PO (Digital Analytics, Salesforce CRM)

Firma: Application Technology Consultancy
Abschluss: Web Science (MSc)
Stunden-/Tagessatz: anzeigen
Sprachkenntnisse: deutsch (Muttersprache) | englisch (verhandlungssicher) | griechisch (gut)




About me
12+ years experience in large-scale analytics integration and product development with enterprise technologies. Project and agile team lead experience as interim manager, release and test management and consulting. International work experience and proven record of working in fast-paced environments. 

  • Product Owner / Roll Outs   //  7 years
  • Project Lead    //  7 years
  • CRM / Digital Analytics // 12 years
  • Data Strategy   //  5 years
  • Scrum / Agile Methodologies   //  10 years
  • Team Lead   //  3 years
  • Budget Management   //   4 years

  • Adobe Experience Cloud   //  8 years
  • Salesforce  //  5 years
  • Other Marketing Tech   //  10 years
  • DevOps / Jira / Atlassian    //   10 years
  • Web Science (M.Sc)
  • Business Adminsitration (B.Sc)

- Last updated: 05/2023 -


12/2021 - bis jetzt
Product Owner, Project Manager, Testing / Deployments
Various clients (Industrie und Maschinenbau, 5000-10.000 Mitarbeiter)

02/2020 - 02/2022
Digital Manager, Salesforce
BASF (Energie, Wasser und Umwelt, >10.000 Mitarbeiter)

03/2019 - 01/2020
Analytics Manager Team Lead
Daimler (Automobil und Fahrzeugbau, >10.000 Mitarbeiter)

Analytics technology practise lead and coach junior amalysts
Manage external agencies and budgets and align with C-Level management

12/2018 - 05/2019
Head of Google Analytics Platforms
Synaigy digital agency (Marketing, PR und Design, 250-500 Mitarbeiter)

Google Analytics Solutions Products Ownership of its development and implementation with partners and vendors. Solution Design and Data strategy development with the large-scale client

12/2017 - 06/2018
Solution Delivery Manager
Sophus3 (Automobil und Fahrzeugbau, 50-250 Mitarbeiter)

Adobe Experience Cloud. Scrum Master and Product Owner of Project incl. technical implementation with agile methodologies and final delivery, Analytics and DMP

10/2017 - 12/2017
Mobile UX Analytics Manager
Vodafone (Telekommunikation, >10.000 Mitarbeiter)

Adobe Target and mobile optimization execution, development and analysis incl. recommendation on UX design improvements and commercial KPIs

06/2017 - 09/2017
Senior Analytics Consutant
Adlytics digital agency (Internet und Informationstechnologie, < 10 Mitarbeiter)

Project lead of global Adobe analytics technology integration project with a large-scale client. Solve challenges through close established relationships and escalation management with the client and vendor.

12/2016 - 05/2017
Adobe Experience Cloud Product Manager
MediaCom (Internet und Informationstechnologie, >10.000 Mitarbeiter)

Tackle change requests efficiently maximising output of capacities and developer teams with clear solution designs and improve technical data governance specificatios for Adobe / Google Analytics and Audience Manager integration

07/2016 - 09/2016
BI Optimisation Manager
Zoopla Property Group (Sonstiges, 5000-10.000 Mitarbeiter)

Practice Lead on BI tools and web data capture optimization with taxonomy improvements.

08/2015 - 01/2016
Head of Web Analytics
Thomas Cook (Sonstiges, >10.000 Mitarbeiter)

Web analytics team lead with 4 team members. Work close with IT, product managers and Marketing to integrate analytics technology

07/2013 - 06/2014
Experimentation Analyst
Expedia (Sonstiges, >10.000 Mitarbeiter)

Identify areas for improvement of up to 20 million by providing insights and data driven recommendation and personalization. Present high impacting results across the business implementing a test and learn culture.

Translating business requirements into technical data requirement partnering with developer teams to achieve most appropriate integration

10/2012 - 06/2014
Senior Digital Analyst
Kaplan (Sonstiges, >10.000 Mitarbeiter)

Product Owner of integration for Google and Adobe Analytics with Salesforce data to obtain customer experience insights. Enable business to process Web and CRM data more easily.

10/2011 - 09/2012
SEM Specialist
Tripsta (Sonstiges, 50-250 Mitarbeiter)

Account Management of SEM activities to improve performance incl. planning budgets and achieve in target and significantly increase online sales performance.

04/2011 - 10/2011
Business Development Specialist
Google (Internet und Informationstechnologie, >10.000 Mitarbeiter)

Business development of digital search campaigns and account management


Salesforce Administration
Certified Scrum Product Owner®(CSPO)
Google Analytics IQ


Nur Remote verfügbar
Profilbild von Anonymes Profil, Program Manager / Tester / Consultant / PO (Digital Analytics, Salesforce CRM) Program Manager / Tester / Consultant / PO (Digital Analytics, Salesforce CRM)