12.02.2026 aktualisiert

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Agile Coach, Scrum Master

Berlin, Deutschland
Weltweit
Berlin, Deutschland
Weltweit

Profilanlagen

Reference JH Ast Volkswagen
Reference JH Ast adidas
CV_JHA-02-2026-DEU.pdf
CV_JHA-02-2026-ENG.pdf

Skills

Skills: Agile Coaching, LeSS Certified Practitioner (CLP less.works), Scrum Master (CSM Scrum Alliance), Product Owner (CPO Scrum Alliance), PI-Planning Moderator, Author, Keynote Speaker, Languages: English (fluent), braz. Portuguese (fluent), German (native)
Topics: Large Scale Scrum (more LeSS than SAFe), Agile Coaching, Lean Startup Method, OKR Master, Industries: Automotive, Construction, Energy, FMCG, Tech-Startups, Tourism, Insurances, Wholesale
About: 44 years old, father of a 16 years old daughter, Author, Filmmaker and Podcaster at New Work Heroes, Kundalini Yoga

Sprachen

DeutschMutterspracheEnglischverhandlungssicherPortugiesischverhandlungssicher

Projekthistorie

Agile Coach

50Hertz Transmission GmbH

Energie, Wasser und Umwelt

1000-5000 Mitarbeiter

Strategic development, implementation and training of an agile working model for the SuedOstLink project in the area of civil engineering/lines. The SuedOstLink (volume: EUR 1.9bn) is the biggest infrastructure Projekt in Germany to transport electricity over a length of 540km.
  • Development of an scaled-agile working model for the work dimensions: values, roles, events, artefacts and workflows
  • Team size: four delivery teams with 48 team members, 5 product owners, 3 agile masters
  • Development of strategies in the area of scaled-agile product development according to Scrum, LeSS and the New Work Heroes transformation helix
  • Moderation of the SOL Planning Workshop for the overall project with +100 participants (PI planning according to SAFe)
  • Coaching of all five areas their managers for the SOL Planning Workshop (structuring the work packages, preparing the planning board)
  • Coaching and mentoring for the three Agile Masters in the scaled-agile team environment (4+ delivery teams)
  • Moderation of scaled agile events, such as Sprint Planning I-III, Multiteam Refinement II, Sprint Review, overall team retrospective
  • Support in consulting for stakeholder management and the strategic area of all project partners (Construction site management: Inge, ARGE, cable producer NKT GmbH)
  • Support for increasing measurability and the development of metrics according to agile product development
  • Moderation of workshops, training and coaching for the overall project

Agile Coach

adidas AG

Konsumgüter und Handel

>10.000 Mitarbeiter

Description:          
Agile coach for the Agile Transition project "Future of IT" in a scaled, agile environment with 300 teams. Coaching of the product area Customer
 Experience & Commerce with 9 product teams and +40 distributed IT development teams (Gurgaon/ India, Rumania, Spain, Italy, New York) in the following areas:
  • Agile Coaching: Providing clarity on the agile maturity of all product teams and their features teams through the adidas internal Success Framework with +30 metrics from product set-up to planning, cooperation, DevOps and  continuous delivery
  • Cooperation with an international Agile Coaches team, OKR consulting: Moderation of workshops with the teams and management
  • Implementation of LeSS principles for the scaled team structure, focus on cross-team events like Product Team Refinement, Product Team Planning and Global Reviews
  • Leadership Coaching in the fulfillment of new agile roles: responsibilities and role descriptions, stakeholder management through stakeholder mapping and personal leadership coaching sessions
  • Creation of the Agile Playbook in Confluence for the onboarding of the growing product area, implementation of Flow Metrics and Flight Level methodologies with examples and success cases.
Skills & Tools: Scrum Mastery, LeSS,. OKRs, User Story Mapping, Atlassian Tool Stack (Jira, Confluence), Atlassian Plugins (Upraise, Advanced Roadmap) EazyBI, Flow Framework, Flight Level

Agile Coach

adidas AG

Konsumgüter und Handel

>10.000 Mitarbeiter

Agile Coach for the Agile Transition of the Future of IT project in a Scaled Agile environment. Coaching of a Product Area with four product teams in the following areas:

  • Scrum Mastery: moderation of agile events, coaching in the usage of agile artifacts
  • OKR consulting
  • User Story Mapping, User Story Cutting, Magic Estimation
  • Product Backlog Workshops
  • Coaching of the fulfillment agile roles, agile requirements (coaching with User Story Mapping, estimations, User Acceptance Criteria definition)
  • Stakeholder Management through Stakeholder Mapping and moderation of meetings
Skills/ Tools: 

Scrum Mastery, OKRs, User Story Mapping, Atlassian Tool Stack (Jira, Confluence)

Agile Coach/ Scrum Master

HUK Coburg

Versicherungen

5000-10.000 Mitarbeiter

Description: Agile Coach for the Agile Transition for two Scrum Teams of the Plattform 4.0 Project in the following areas:  Scrum Mastery (moderation of agile events, coaching in the usage of agile artifacts, story cutting, magic estimation, product backlog workshops, coaching of the fulfillment agile roles), agile requirements (coaching with story cutting methods, estimations, User Acceptance Criteria definition), agile Workshops (conceptualization and facilitation of formats: Agile Mindset, Scrum-Flow, User Story Mapping)

Skills & Tools: Scrum Mastery, User Story Mapping, Atlassian Tool Stack (Jira, Confluence)

Agile Coach/ Scrum Master

Volkswagen AG

Automobil und Fahrzeugbau

>10.000 Mitarbeiter

Description: Agile Coach for the Agile Transition of the MOD4 Neo Project in the following areas: agile requirements (coaching with story cutting methods, estimations, User Acceptance Criteria definition), agile Workshops (conceptualization and facilitation of three formats, methods: Scrum, SAFE-Framework, agile requirements, User Story Mapping), Scrum Mastery (moderation of agile events, coaching in the usage of agile artifacts, coaching of the fulfillment agile roles), coaching during the PI-Plannings with +1.000 participants, workshops with Feature Teams and international DevTeams, integration workshops with markets (North America, China) and brands (Seat, Skoda) 

Skills & Tools: Scrum Mastery, Scaled Agile Framework (SAFe), User Story Mapping, Atlassian Tool Stack (Jira, Confluence)

Agile Coach/ Scrum Master

Daimler AG

Automobil und Fahrzeugbau

>10.000 Mitarbeiter

Description: Agile Coach and Facilitator for various projects of the Daimler Group: Conceptualization and facilitation for the internal leadership roadshow for Mercedes Benz Trucks. Facilitation of Design Thinking and Innovation workshops for a Intrapreneurship team of the MBVD. Agile Coach for a Groupwide employee Swarm.  Conceptualization and facilitation for strategy workshops of the Leadership 2020 initiative.

Skills & Tools: Scrum Mastery, Service Design, Facilitation


Portfolio

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Transformationhelix

The way I work
https://newworkhero.es/fuer-teams/
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Workshop Workshop

How I work with Teams
https://newworkhero.es/fuer-teams/

Kontaktanfrage

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