15.09.2026 aktualisiert
Premiumkunde
100 % verfügbarGTM Engineer & Clay-Driven Outbound Systems Specialist
Quickborn, Deutschland
Nur Remote
Media Designer for Digital and Print MediaSkills
AI AgentsCRM-SystemeOutbound-MarketingGo To MarketHubspotAirtable
Clay Outreach & Outbound Automation
Expertise in building Clay-driven outbound systems, including workflow design, data enrichment, AI-supported personalization, and campaign logic across the full outbound process to generate qualified meetings for B2B companies.
Go-to-Market Engineering
Deep knowledge in designing and executing go-to-market strategies, covering ICP definition, targeting strategy, signal-based outreach, channel selection, and scalable GTM workflows that drive predictable pipeline systems.
CRM & HubSpot Management
Proficiency in managing sales processes and marketing automation within HubSpot, including CRM handoff, campaign management, website coordination, and conversion rate optimization through targeted campaigns.
Lead Generation
Proven track record in generating qualified leads through targeted social advertising, Google Ads, Facebook Ads, and data-driven outbound strategies for B2B companies and educational institutions.
Meta & Google Ads
Hands-on experience managing social advertising campaigns on Meta and Google platforms, including campaign setup, targeting, and performance optimization to drive qualified applications and leads.
Campaign Strategy
Comprehensive skills in developing and executing campaign strategies across digital channels, including email marketing, social ads, and outbound sequences with a focus on measurable results.
Digital Strategy
Broad expertise in digital strategy development, encompassing website management, content coordination, agency collaboration, and the rollout of digital marketing infrastructure.
Visual Design & Art Direction
Background in concept development, screen design, and production of digital advertising assets, with experience in creating visually compelling campaigns for major brands such as Volkswagen and Ferrero.
Expertise in building Clay-driven outbound systems, including workflow design, data enrichment, AI-supported personalization, and campaign logic across the full outbound process to generate qualified meetings for B2B companies.
Go-to-Market Engineering
Deep knowledge in designing and executing go-to-market strategies, covering ICP definition, targeting strategy, signal-based outreach, channel selection, and scalable GTM workflows that drive predictable pipeline systems.
CRM & HubSpot Management
Proficiency in managing sales processes and marketing automation within HubSpot, including CRM handoff, campaign management, website coordination, and conversion rate optimization through targeted campaigns.
Lead Generation
Proven track record in generating qualified leads through targeted social advertising, Google Ads, Facebook Ads, and data-driven outbound strategies for B2B companies and educational institutions.
Meta & Google Ads
Hands-on experience managing social advertising campaigns on Meta and Google platforms, including campaign setup, targeting, and performance optimization to drive qualified applications and leads.
Campaign Strategy
Comprehensive skills in developing and executing campaign strategies across digital channels, including email marketing, social ads, and outbound sequences with a focus on measurable results.
Digital Strategy
Broad expertise in digital strategy development, encompassing website management, content coordination, agency collaboration, and the rollout of digital marketing infrastructure.
Visual Design & Art Direction
Background in concept development, screen design, and production of digital advertising assets, with experience in creating visually compelling campaigns for major brands such as Volkswagen and Ferrero.
Erfahrung
Berufserfahrung5 - 10 Jahre
Freelancer seit2012
Sprachen
DeutschMutterspracheEnglischverhandlungssicher
Projekthistorie
Working across multiple B2B projects with a strong focus on go-to-market systems, lead generation, and recruiting funnels. Work covers the full process from ICP definition and targeting strategy to data enrichment, Clay workflows, channel selection, and campaign execution. Key achievement: grew an email list from 900 to 15,000 contacts within two years for a fitness shop.
Responsible for generating leads for information events through Google and Facebook Ads, as well as managing the website. Coordinated the implementation of the new HubSpot website in collaboration with two external agencies. Key achievement: helped increase the conversion rate of the new landing pages by 2% through the coordination and rollout of the new HubSpot website.
Responsible for concept development and execution of presentations, as well as the development of email marketing campaigns. Worked closely with the internal team and clients to create and implement effective communication strategies. Key achievement: implemented an email marketing strategy for Liftstar focused on lead nurturing, increasing the average click-through rate by 4%.