08.10.2026 aktualisiert

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100 % verfügbar

Founder & Managing Partner | Management Consulting | Commercial Excellence

Bergisch Gladbach, Deutschland
Weltweit
MScBA / Dipl.-Kfmn., WWU University of Münster
Bergisch Gladbach, Deutschland
Weltweit
MScBA / Dipl.-Kfmn., WWU University of Münster

Profilanlagen

CV_Alexander Neuhardt_en_0926.pdf

Über mich

Ich unterstütze mittelständische Unternehmen und Private Equity Portfoliounternehmen bei Strategie, Pricing und Vertriebstransformationen – mit Erfahrung aus eigener operativer Verantwortung und Strategieberatung.

Skills

Account DevelopmentBusiness DevelopmentBusiness ModelUnternehmenstransformationChange ManagementCommercial ManagementVertriebssteuerungssystemPreiskalkulationPreisstrategienVertriebskonzepteVertriebseffizienzSales ExcellenceSales ManagementGeschäftsstrategienSales Performance ManagementKommerzielles DesignDigitalstrategieVerkaufsstrategie
Commercial Excellence & Growth Strategy
Expertise in Commercial Excellence encompassing growth strategies, business model innovation, sales optimization, pricing, digitalization and analytics, with over 10 years of experience in management consulting and 8 years in senior executive roles in industry and trade.

Pricing & Value-Based Pricing
Deep know-how in pricing strategy and value-based pricing models, including data analysis, identification of pricing levers, concept development, action planning, change management in sales organizations, and development of pricing software solutions.

Strategy Development & Business Development
Proven track record in developing and implementing comprehensive corporate strategies, managing business development teams, establishing in-house consulting functions, and leading major strategic initiatives across B2B and B2C sectors.

Digital Transformation & eCommerce
Management and responsibility for digital transformation projects including eCommerce platforms, process automation (RPA), customer portal development with webshop, ERP integration via EDI, and implementation of digital business models in industrial trading.

CRM & Data Science
Establishment of CRM as a core sales tool, integration of predictive models into CRM systems, and build-up of data science teams to generate measurable earnings contributions from the first year of implementation.

Key Account Management
Establishment of Global Key Account Management structures for major customers, including strategic account management projects, market segmentation, and global account planning across international markets.

Project Management & PMO
Multi-project management and solution development in the B2B sector, PMO responsibilities for large-scale multi-partner programs, and management of complex corporate initiatives across diverse industries.

Leadership & Team Development
Leadership of international teams with direct and indirect reporting lines, including evaluation, feedback, coaching, recruiting, and internal training, as well as guest lecturing at universities on sales and pricing topics.

Market Research & NPS Measurement
Establishment of monthly NPS measurement systems including driver analysis, management of market research teams, and development of market intelligence frameworks for commercial decision-making.

Erfahrung

Berufserfahrungmehr als 10 Jahre
Freelancer seit2023

Sprachen

DeutschMutterspracheEnglischverhandlungssicherFranzösischGrundkenntnisse

Projekthistorie

Founder & Managing Partner

NEUHARDT Management Consulting GmbH
Foundation and build-up of a boutique consulting firm specialized in Commercial Excellence. Projects include sales effectiveness, strategic account management, pricing, and Commercial Excellence engagements for clients in packaging, chemicals, retail, and industrial sectors. Development of a pricing software together with a business partner.

Director Strategy & Business Development, Authorized Signatory

Lekkerland SE | REWE Group
Management of strategy, market research and business development teams (>20 employees), establishment of an in-house consulting team, implementation of a comprehensive corporate strategy renewal, responsibility for key future projects including REWE Express and Frischwerk brand pilots, digital business model development for independent customers, and establishment of monthly NPS measurement.

Vice President Commercial Excellence

Van Leeuwen Pipe and Tube Group
Direct reporting line to the CEO, part of the Executive Management Team as of Jan. 2019. Establishment and management of the ComEx function with an international team. Management of digital transformation including eCommerce, automation, global account management, pricing, data science and CRM. Development and roll-out of a customer portal with webshop in major European markets, implementation of RPA solutions, and significant margin improvement through value-based pricing.

Strategy Professional, Group Strategy / Project Manager, thyssenkrupp Management Consulting

thyssenkrupp AG
Establishment of the Sales Practice in the group's in-house consulting department. Management of complex corporate initiatives including leading the Sales Excellence initiative for Automotive business areas and integration of a stainless steel producer into distribution sales structures. Leadership, recruiting and internal training responsibilities.

Director / Senior Consultant / Consultant

Simon-Kucher & Partners GmbH
Multi-project management and solution development in the B2B sector in strategy, sales and pricing. Establishment of the Greentech Competence Center. Leadership, recruiting, guest lecturing at Universities of Munster, Bochum and WHU, and publication of articles on sales topics.

Trainee

Bertelsmann | arvato direct services GmbH
PMO on the implementation of the multi-partner program Deutschland Card. Global KAM including call center location analysis in Australia and quotation preparation.

Intern Consumer Marketing Snacks

Kraft Foods Deutschland GmbH
Internship in consumer marketing for the snacks division at the Bremen location.

Intern Consumer Marketing

Wahl Clipper Corporation
Internship in consumer marketing at the Sterling, Illinois, USA location.

Intern Marketing and Controlling

Wuppertaler Stadtwerke AG
Internship in marketing and controlling at the Wuppertal location.

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