12.11.2025 aktualisiert

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100 % verfügbar

Entrepreneurial Executive Leader - Healthcare, OTC & Beauty Industries

Ettenheim, Deutschland
Weltweit
Master in Chemistry
Ettenheim, Deutschland
Weltweit
Master in Chemistry

Profilanlagen

CV Gaby Wurth 102025.pdf
Application Gaby Wurth Zeugnisse.pdf

Skills

InnovationBusiness DevelopmentGeschäftsplanStrategisches ManagementUnternehmenstransformationCategory ManagementErnährung und DiätetikDigital MarketingDigitalisierungE-CommerceUnternehmerinMedizinische VersorgungIntegrierte KommunikationStrategisches MarketingMarketing-KanalAufbauorganisationPerformance-MarketingPerformance-TuningGesundheitserhaltungPortfolio-OptimierungProduktdesignProfitables WachstumKaufprozessEinzelhandelStrategische AusrichtungMarkenbildungGewinn- und Verlust-verantwortungTeam Management
Strategic Leadership & Business Development
Extensive experience in building strong brands, driving innovation, and leading full P&L responsibility to deliver sustainable, profitable growth across healthcare, cosmetics, and nutrition industries

Go-to-Market Strategy & Brand Building
Proven expertise in developing and executing integrated marketing strategies, brand positioning, and successful launch of new brands via digital-first E-Commerce strategy

Cross-functional Team Leadership
Experienced in building and leading cross-functional teams of up to 15 FTEs, implementing agile organizational design and aligning teams behind clear strategic goals

E-Commerce & Digital Marketing
Expert in developing digital transformation strategies, e-commerce platform implementation, and online brand presence optimization

OTC & Pharmacy Channel Management
Deep understanding of OTC, pharmacy, and retail channels with value-driven brand positioning and consumer purchase driver analysis

Performance Marketing & ROI Management
Skilled in performance marketing strategies, budget management, ROI tracking, and ensuring strategic alignment for business objectives

Market Entry & Business Transformation
Proven track record in European market entry strategies, organizational setup, and business transformation initiatives

Product Development & Category Management
Experience in product development, category management, portfolio strategy, and commercial performance optimization

Sprachen

DeutschMutterspracheEnglischverhandlungssicherFranzösischverhandlungssicher

Projekthistorie

Brand Strategist | Consultant | Interim Executive

Gaby Wurth Health & Beauty
Strategic Consultant & Interim Executive OTC | SUPPLEMENTS | BEAUTY focusing on Business Development, Branding, E-Commerce, Market Entry, and Organizational Setup

Director Marketing & Communication

Pierre Fabre Dermo-Cosmetic GmbH Germany
Led cross-functional Marketing & Communication team (12 FTE) with full P&L responsibility (€50M+ sales, 100% affiliate EBIT). Defined and executed integrated marketing strategy across brand, digital, communications, and multi-channel sales

Director Marketing & Category Management

Pierre Fabre Dermo-Cosmetic GmbH Germany
Interim CEO - Management of the German affiliate (09/2013 - 06/2014). Led 15-member marketing team across pharmacy (OTC/OTX), e-commerce, RX, retail & professional channels with full P&L ownership, portfolio strategy, and commercial performance responsibility

Zertifikate

E-Commerce Manager

IHK

2021

Sales Manager

Haufe

2021


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