Beschreibung
For our client in medical sector close to Hamburg we are searching a B2B and B2C Digital Project Manager.
Main Responsibilities:
To be responsible for delivering the company's B2B and B2C digital/online marketing strategy, planning and budget to drive the business through new marketing channels.
Managing online branding, communications and campaigns through the company website, eCRM and building the online community
Plan and implement all online marketing campaigns including digital campaign collateral
To be responsible for managing the online marketing budget
Create a digital communication strategy inline with overall German plans
Manage external agencies, primarily for German plans
Negotiate & monitor budget allocated for marketing plan execution
Required Skills:
Proven experience in digital marketing
Experience of campaign management eg Google AdWords, AdMob, Email
Strong understanding of digital landscape and how it can be used to support and develop the brand
Experience of digital content management
Ability to generate inbound links from the internet
Experience of budgeting, reporting and analysis (Excel)
A good working knowledge of web analytics
Start: May 1st 2012
End: October 31st 2012
Location: Region Hamburg
Working hours/week: 30-40h
Languages required (level): German mother tongue (at least very fluently), English fluent in speaking and writing