GlaxoSmithKline - Brand Manager Aquafresh

Hamburg  ‐ Vor Ort
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Schlagworte

Beschreibung

GlaxoSmithKline?s mission is to improve the quality of human life by enabling people to do more, feel better and live longer. GlaxoSmithKline is one of the world's leading research-based pharmaceutical and healthcare companies. Headquartered in the UK with a global organisation consisting of 96,500 people in offices in over 100 countries and major research centres in the UK, USA, Belgium and China.

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GlaxoSmithKline is one of the few pharmaceutical companies researching both medicines and vaccines for the World Health Organization?s three priority diseases ? HIV/AIDS, tuberculosis and malaria. GlaxoSmithKline also produces and markets other consumer products such as Alvedon, Cervarix, Nicorette/Niquitin, Lucozade, Ribena, Sensodyne and Aquafresh.

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In the course of a re-organization process, the company has centralized the brand marketing functions for their consumer healthcare brands for North & West Europe in Hamburg. The newly created North & West Europe area comprises Germany, Austria, Switzerland, Benelux and Scandinavia. In this new structure, GlaxoSmithKline has identified the need for Brand Manager Aquafresh/ Odol-med3/ Odol for the area that has a strong background in the Scandinavian markets.

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About the role

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Aquafresh (including Odol-med3 and Odol) is one of the largest GSK consumer healthcare brands globally consisting of the categories toothpaste, ready-to-use mouthwash, mouthwash concentrate, and out-of-home products for adults and kids, and is primarily marketed in mass market channels.

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The Brand Manager Aquafresh will be responsible for a clearly defined brand portfolio across the total area and across the brands Aquafresh Odol-med3 and Odol with an assigned A&P budget. He/she will be in charge of area and local activation of global category brand strategy to drive brand share and consumption growth ahead of market. Developing and adapting consumer connection work to a local area activation plan and drive success plans in the region is also part of the responsibilities. The role includes responsibility for performance tracking: ensuring delivery of category sales and contribution targets as well as ensuring a seamless working relationship between all functions in Northern and Western Europe and with the global Category Growth Teams. In his/her role within the brand team the Brand Manager Aquafresh will be the ?partner? for the Scandinavian markets and feed his/her market expertise into the running projects.

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Desired qualifications:

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  • Degree in economics, business administration, or relatedn
  • Proven experience (3 ? 5 years) and track record in consumer goods marketing/ product management, ideally in an international environmentn
  • Good knowledge of, and work experience with the Scandinavian markets, primarily Swedenn
  • Fluent in English and Swedish
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It is meriting if you have good knowledge of and work experience with the other Scandinavian markets, ideally Denmark. It is also meriting with fluency in German.

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Personal Characteristics:n

  • Powerful self-drive and independentn
  • Full of initiativen
  • Tactical/operationaln
  • Direct and communicative n
  • Team orientedn
  • Business orientedn
  • Result orientednn

    We work together with Harvey Nash Recruitment in this recruitment process. To apply for this position please send your CV to
    Questions? Please contact Emma Syrén Julin, Recruitment consultant, . Applications are reviewed on an ongoing basis so please submit your application as soon as possible but no later than .

  • Start
    keine Angabe
    Von
    Harvey Nash GmbH
    Eingestellt
    08.03.2012
    Ansprechpartner:
    Harvey Nash GmbH
    Projekt-ID:
    329492
    Vertragsart
    Festanstellung
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