Beschreibung
For one of our clients we are looking for a Content StrategistMain task:
Developing a global content strategy around the Theme ‘IoT': how do we define solid objectives, what topics should we talk about, what tactics to use to position content smartly, what formats and types are most efficient, how do we structure the user experience to best market content
Required Skills:
• Team player
• Strong knowledge in Digital Content Marketing
• Ability to create a global content strategy for a B2B client with a strong footprint in technology
• Ability to define goals, analyses current status and define a strategy around a specific Theme (Internet of Things). Should answer the following question: how do we define solid objectives, what topics should we talk about, what tactics to use to position content smartly, what formats and types are most efficient, how do we structure the user experience to best market content
• Setting up, preparing, executing client workshops
• Consulting business units regarding digital, user experience from the perspective of the content
• Consulting the team and client for the choice of CMS and able to deviate the consequences of choice to the content strategy technology and user experience.
• More than 10 years of relevant experience
Duration:
Location: Cologne
Start: asap
Contact Name: Ivan Rusinov
www.kommlink.de