Beschreibung
Business / Product Analyst (m/w/d) freelancerResponsibilities:
- Analysis of conversion metrics on different sites & devices
- Generate insights and derive recommendations critical to business success, including: conversion funnels and user behaviour
- Evaluate and implement reporting for internal success metrics (business and product related metrics) monitor products
- Discuss insights, present recommendations and findings for product, Dev and UX team
- Define success metrics for new products / features
- Definition and Quality Check of tracking for onsite products
- Create reportings for the Product Teams, e.g. monitoring dashboards
- Close collaboration with local analytics teams
- Enable product managers to make data driven decisions
Requirements:
- AB/Multivariate Testing
- Manipulating large data sets
- Intermediate or advanced knowledge of SQL
- Experience with 1 or more BI tools such as Tableau, Microstrategy, Looker or Qlikview
- Understanding of web tracking (Google Analytics, Webtrekk, Adobe Analytics)
-Visualizing data do drive business actions (e.g. Dashboards)
- First touchpoint and knowledge about tracking definition and implementation with respective tools such as GTM (Tag Management)
- Fluent English
Start: asap, January is the latest
Duration: 3 months with an extension option
If you are interested or if you know someone who might be interested just drop me a message, please.
Thank you!
Best wishes,
Valeria?