Freelancing Performance Marketing Consultant
Daniel Nenadic Performance Marketing
Schlagwörter
Data Analysis
Content Marketing
SEO
Team Management
A/B Testing
User Experience (UX)
Bing Ads
Strategisches Management
Conversion-Rate-Optimierung
Forecasting
Skills
Performance Marketing
Expertise in Google Ads, Bing Ads, Facebook Ads, Native Ads, Criteo, and Pinterest. Proven track record in scaling revenue and optimizing conversion rates.
Data & Analytics
Proficiency in (GA4), (GTM), Attribution Modeling, and Data-Driven Decision Making. Strong capability in leveraging data analytics to drive business growth.
CRO (Conversion Rate Optimization)
Skills in A/B Testing, UX Improvements, and Landing Page Optimization. Experience in implementing advanced GA4 tracking solutions.
Strategic Leadership
Competence in Budget Management, Forecasting, P&L Responsibility, Team Leadership & Development. Skilled in managing large budgets and leading teams.
Multi-channel Marketing
Experience in developing and executing multi-channel performance marketing campaigns across various platforms including Google Shopping, Search, and Paid Social.
SEO and Content Marketing
Knowledge in Search Engine Optimization (SEO) and content marketing strategies to improve overall marketing efficiency.
Expertise in Google Ads, Bing Ads, Facebook Ads, Native Ads, Criteo, and Pinterest. Proven track record in scaling revenue and optimizing conversion rates.
Data & Analytics
Proficiency in (GA4), (GTM), Attribution Modeling, and Data-Driven Decision Making. Strong capability in leveraging data analytics to drive business growth.
CRO (Conversion Rate Optimization)
Skills in A/B Testing, UX Improvements, and Landing Page Optimization. Experience in implementing advanced GA4 tracking solutions.
Strategic Leadership
Competence in Budget Management, Forecasting, P&L Responsibility, Team Leadership & Development. Skilled in managing large budgets and leading teams.
Multi-channel Marketing
Experience in developing and executing multi-channel performance marketing campaigns across various platforms including Google Shopping, Search, and Paid Social.
SEO and Content Marketing
Knowledge in Search Engine Optimization (SEO) and content marketing strategies to improve overall marketing efficiency.
Projekthistorie
09/2024
-
bis jetzt
Providing strategic consulting for performance marketing, focusing on Google Ads, Facebook Ads, GA4/GTM tracking and CRO. Implementing data-driven optimizations to improve performance for clients.
08/2022
-
12/2023
Head of Performance Marketing
JOST Bags, Jost GmbH
Built and scaled a new eCommerce store, increasing revenue through Google Shopping, Search, and Paid Social. Implemented GA4 tracking, Google Tag Manager (GTM), and reporting for actionable insights. Led A/B testing and CRO initiatives.
10/2019
-
08/2022
Head of Performance Marketing
Buckle & Seam, Worldwide GmbH
Spearheaded multi-channel performance marketing campaigns, driving significant revenue growth. Managed a 7 digit marketing budget across various platforms. Conducted A/B testing and CRO initiatives.
04/2015
-
09/2019
Senior SEA Manager
myphotobook GmbH | fotokasten GmbH | Deutsche Online Medien GmbH
Managed 7 digit yearly PPC budgets across 13 countries & 9 languages. Increased ROAS by 30% through strategic keyword optimization. Led a team of 3 SEA Managers and coordinated agency efforts.
03/2013
-
03/2015
SEA Manager Scandinavia
Care.com Europe GmbH
Led performance marketing strategies across SEA, SEO, Social Media, Affiliate, and Display channels for Scandinavian markets. Managed and optimized Google Ads and Bing Ads campaigns, improving traffic quality and conversion rates.
Zertifikate
Google Ads Certified (Search)
Google Academy (Skillshop)
2025
Google Ads Shopping
Google Academy (Skillshop)
2025
Google Analytics
Google Academy (Skillshop)
2025
Microsoft Advertising Certified Expert
Microsoft
2025
Linkedin Ads Fundamentals
Linkedin
2025
Reisebereitschaft
Nur Remote verfügbar
