Anonymes Profil aus München, Business Transformation I Marketing & Media, Sales, Business & Organizational Development auf www.freelancermap.de

SKILLS

I support companies to be successful in the digital age.

My focus is establishing & transforming businesses across DACH, based on:
- Definition of winning strategies & digital business models
- Creation & effective communication of compelling visions and missions
- Human leadership of teams & transformation programmes for a sustainable in-market success (Main areas of expertise: Marketing & Media, Sales, Business & Organizational Development)

Personally, I
- Think & act entrepreneurially with a digital mindset
- Have a strong passion for people & team development
- Am an energetic person with a strong drive for result

PROJEKTHISTORIE

02/2020 - 02/2020
- Straumann Hüppen
- < 10 Mitarbeiter
- Konsumgüter und Handel

Market Entry Germany
- Assess market potential
- Clarify distribution/sales channels
- Define competitive offering

01/2020 - 01/2020
- Interseroh
- 1000-5000 Mitarbeiter
- Energie, Wasser und Umwelt

Digital Maturity Assessment
- Design digital maturity model
- Set-up questionnaire for measurement across region
- Propose indicated actions if off-track

01/2020 - 01/2020

Internet of Packaging
- Co-moderate x-functional workshop
- Deep-dive into the internet of packaging
- Co-create creative solutions for execution from 2020

06/2017 - 06/2019
- Mars Austria
- 50-250 Mitarbeiter
- Konsumgüter und Handel

Agile Collaboration
- Drive mindset change of entire unit
- Streamline process and drive faster decision-making
- Empower individuals to act more entrepreneurially

10/2018 - 03/2019
- Mars Austria
- 50-250 Mitarbeiter
- Konsumgüter und Handel

New Media Contract
- Re-negotiate contract with media agency
- Integrate digitalized consumer behaviours
- Closely collaborate with Facebook & Google

07/2018 - 03/2019
- Mars Austria
- 50-250 Mitarbeiter
- Konsumgüter und Handel

BE-KIND Business Model
- Define all aspects of local go-to-market strategy
- Set-up a 5y omnichannel business model
- Engage organization and launch into Austria

03/2016 - 09/2016
- Wrigley Germany
- 250-500 Mitarbeiter
- Konsumgüter und Handel

Sales Restructuring
- Develop a new organization design
- Identify and realize efficiency gains
- Closely collaborate with local & global stakeholders

02/2014 - 10/2014
- Wrigley Germany
- 250-500 Mitarbeiter
- Konsumgüter und Handel

Global Activation Platform
- Develop a habit building programme around usage in cars
- Establish a platform for the entire Wrigley portfolio
- Roll-out to 25+ countries around the globe

01/2011 - 02/2012
- Wrigley Germany
- 250-500 Mitarbeiter
- Konsumgüter und Handel

Digitized S&OP+
- Design a digitized sales & operations planning (S&OP+) for GER
- Introduce the programme and facilitate portfolio reviews
- Co-create the EU solution together with other countries

09/2005 - 08/2006
- Wrigley Switzerland
- 10-50 Mitarbeiter
- Konsumgüter und Handel

New Business Unit
- Set-up the Swiss Wrigley unit (after being a distributor market)
- Define the Marketing responsibilities and execute against them
- Establish the Consumer Service

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