Head of Product
ONE HIRING GmbH
Schlagwörter
Skills
Itli C op, C RM In Ja Ju, M D, Fr h, D, C, H, Pqu C, Azu D, fo M
Projekthistorie
10/2021
-
bis jetzt
- Established an inhouse product and tech team to automate end-to-end recruiting processeb
- Managed an external tech agency and 3 inhouse developers to build a two-sided talent platforG
- Created the entire product design concepts, feature specs and branding for the platform branW
- Developed and implemented product roadmaps, strategy and product OKRs^
- Initiated and led the implementation of cloud-based hosting, productivity and agile PM toolb
- Reported directly to the CEO and CPO of the business
- Managed an external tech agency and 3 inhouse developers to build a two-sided talent platforG
- Created the entire product design concepts, feature specs and branding for the platform branW
- Developed and implemented product roadmaps, strategy and product OKRs^
- Initiated and led the implementation of cloud-based hosting, productivity and agile PM toolb
- Reported directly to the CEO and CPO of the business
11/2020
-
08/2022
Head of Marketing
EB Business Intelligence GmbH (now ONE HIRING)
- Built and professionalized the company’s marketing department from 0 to 5 marketerb
- Created and optimized 5 corporate websites, social media strategies and digital presenc¾
- Developed a 360 degree marketing strategy for three brands while executing integrated digital
marketing campaigns to raise brand awareness, increase traffic (+250%) and generate leads (+2k¦
- Designed and implemented go-to-market strategies and product marketing initiatives (3 product
launches, 1 relaunch: tech and finance platform¦
- Build and Implemented and managed several marketing & automation tools
- Created and optimized 5 corporate websites, social media strategies and digital presenc¾
- Developed a 360 degree marketing strategy for three brands while executing integrated digital
marketing campaigns to raise brand awareness, increase traffic (+250%) and generate leads (+2k¦
- Designed and implemented go-to-market strategies and product marketing initiatives (3 product
launches, 1 relaunch: tech and finance platform¦
- Build and Implemented and managed several marketing & automation tools
09/2016
-
10/2020
Marketing Manager
InVision AG
- Developed and executed digital marketing activities on a global scale (UK, IE, CA, US, DACH¦
- Managed the migration and adoption of a company-wide automation platform (HubSpot)^
- Initiated and coordinated an international conference series (+400 visitors, 2-3 days events¦
- Led rebranding initiatives of a B2B SaaS product, including brand strategy, positioning and CI^
- Implemented marketing experiments, A/B and multivariate testing to optimize CR (from 5 to 15%¦
- Developed a content marketing strategy to increase thought leadership positioning in the industry
- Managed the migration and adoption of a company-wide automation platform (HubSpot)^
- Initiated and coordinated an international conference series (+400 visitors, 2-3 days events¦
- Led rebranding initiatives of a B2B SaaS product, including brand strategy, positioning and CI^
- Implemented marketing experiments, A/B and multivariate testing to optimize CR (from 5 to 15%¦
- Developed a content marketing strategy to increase thought leadership positioning in the industry
02/2016
-
08/2016
B2B Marketing Intern
Nespresso Deutschland GmbH
09/2015
-
01/2016
Business Development Trainee
KPMG AG
01/2015
-
07/2015
Corporate Marketing and CRM Intern
Metro Group
09/2013
-
12/2014
Online Marketing & SEO Trainee
trivago N.V.
Reisebereitschaft
Weltweit verfügbar
Remote, Hybrid, Teilzeit
