Internet Marketing Head
Krish Marketing
Schlagwörter
Skills
Krishna Shekhar is a digital marketing consultant, SEO Expert & social media strategist. With 11+ years of SEO & digital marketing experience, she has helped various enterprises to achieve 400% organic growth YoY.
She can offer:
SEO:
➔ SEO Audit – manual crawling, using tools – Ahrefs, semrush etc.
➔ Website loading speed
➔ Identify conversion friendly keywords for your niche / business with conversion intent
➔ Optimizing website - ON Page SEO
➔ Google Analytics, Google Search Console, Google Data Studio
➔ Optimize images, videos, blog posts
➔ Write strong, clear, engaging SEO optimized copy and more.
➔ Build backlinks to the website from reputable sites.
Digital Marketing Consultancy:
➔ Identifying business goals
➔ Reviewing existing marketing processes, if any
➔ Recommendations on UX, content & CRO optimization tips
➔ Planning & executing documented integrated marketing strategy
➔ Creating independent strategies for content, SEO, SMO, PPC, and more
➔ Creating content, social media & email calendars as per customer journey|
➔ Marketing roadmaps creation
Social Media Strategy
➔ Understanding your business, products/services, industry, customers, and competitors
➔ Aligning business goals with marketing process
➔ Analyzing the existing marketing campaigns or activities
➔ Redefining the strategies for SEO, SMM, Email, PPC, and more aligned to your marketing goals
➔ Developing content, social media, & email calendars
➔ Creating action plans for your entire marketing team to ensure they know what to do, when, and how
➔ Analyzing the performance
She can offer:
SEO:
➔ SEO Audit – manual crawling, using tools – Ahrefs, semrush etc.
➔ Website loading speed
➔ Identify conversion friendly keywords for your niche / business with conversion intent
➔ Optimizing website - ON Page SEO
➔ Google Analytics, Google Search Console, Google Data Studio
➔ Optimize images, videos, blog posts
➔ Write strong, clear, engaging SEO optimized copy and more.
➔ Build backlinks to the website from reputable sites.
Digital Marketing Consultancy:
➔ Identifying business goals
➔ Reviewing existing marketing processes, if any
➔ Recommendations on UX, content & CRO optimization tips
➔ Planning & executing documented integrated marketing strategy
➔ Creating independent strategies for content, SEO, SMO, PPC, and more
➔ Creating content, social media & email calendars as per customer journey|
➔ Marketing roadmaps creation
Social Media Strategy
➔ Understanding your business, products/services, industry, customers, and competitors
➔ Aligning business goals with marketing process
➔ Analyzing the existing marketing campaigns or activities
➔ Redefining the strategies for SEO, SMM, Email, PPC, and more aligned to your marketing goals
➔ Developing content, social media, & email calendars
➔ Creating action plans for your entire marketing team to ensure they know what to do, when, and how
➔ Analyzing the performance
Projekthistorie
04/2012
-
10/2020
* Conducted target market research to scope out
industry competition and identify advantageous
trends.
* Established and administered annual budget with
effective controls to prevent overages, minimize
burn rate and support sustainability objectives.
* Aligned organizational objectives with company
mission, increasing revenue, profit and business
growth by collaboratively developing integrated
strategies.
* Investigated and addressed business development
challenges to proactively mitigate problems.
* Developed key operational initiatives to drive and
maintain substantial business growth.
* Set, enforced and optimized internal policies to
maintain efficiency and responsiveness to demands.
SEO Specialization:-
* Created dynamic SEO strategies to exceed market
competitors and meet client needs.
* Managed SEO campaign expenses, estimated
monthly costs and reconciled discrepancies to
maximize budget.
* Recommended changes to website architecture,
content and linking to improve SEO positions for
target keywords.
* Collaborated with SEO team to investigate critical
SEO-related issues and provided impactful solutions.
* Completed keyword research to target clients
based on keyword targeting.
* Researched and monitored social media
campaigns and e-marketing campaign results.
* Utilized search engine optimization and emphasized
importance of link building.
* Reviewed and optimized client sites to improve
keyword targeting URL strategies, website
architecture and content.
* Provided detailed reporting and analyses on client
website demographics and statistics using Google
Analytics.
* Researched content publications and worked
closely with public relations staff to develop
outreach campaigns.
* Analyzed and audited clients' websites to address
performance issues.
* Conducted in-depth research and analyses to
create company online marketing strategies.
* Demonstrated exceptional knowledge and
experience working in Local SEO.
* Maintained knowledge of current market trends and
algorithm updates of top search engines.
* Monitored performance of clients' marketing
strategies and statistics to identify areas of
improvement.
* Performed ongoing keyword discovery, expansion
and optimization to increase organic search
footprint and drive relevant site traffic.
* Researched and analyzed competitor website and
advertising links to gain insight into new strategies.
* Planned, ran and analyzed client PPC initiatives and
campaigns to increase sales, generate leads and
promote brand awareness.
* Tracked, reported and analyzed website analytics to
drive strategy and improve user experience.
* Researched and implemented search engine
optimization recommendations in accordance with
development methodology.
* Executed tests, collected and analyzed resulting
data, and identified trends and insights to achieve
maximum ROI in paid search campaigns.
Social Media Specialization:-
* Analyzed and reported social media and online
marketing campaign results.
* Developed marketing content such as blogs,
promotional materials and advertisements for social
media.
* Set clearly defined goals to drive major business
initiatives, including increased customer retention,
sales, online presence, brand awareness and
website or social media traffic.
* Increased customer engagement through social
media.
* Discussed SEO needs and optimized strategies for
short- and long-term campaigns.
* Outlined omni-channel channel goals across brands
and digital platforms, including store systems, web,
mobile and marketing systems.
* Promoted successful outcome of web development
strategy by aligning consistent brand messaging and
visual designs across all digital outlets.
* Created videos and managed YouTube channel to
strengthen company reputation.
* Improved page content, keyword relevancy, and
branding to achieve search engine optimization
goals.
industry competition and identify advantageous
trends.
* Established and administered annual budget with
effective controls to prevent overages, minimize
burn rate and support sustainability objectives.
* Aligned organizational objectives with company
mission, increasing revenue, profit and business
growth by collaboratively developing integrated
strategies.
* Investigated and addressed business development
challenges to proactively mitigate problems.
* Developed key operational initiatives to drive and
maintain substantial business growth.
* Set, enforced and optimized internal policies to
maintain efficiency and responsiveness to demands.
SEO Specialization:-
* Created dynamic SEO strategies to exceed market
competitors and meet client needs.
* Managed SEO campaign expenses, estimated
monthly costs and reconciled discrepancies to
maximize budget.
* Recommended changes to website architecture,
content and linking to improve SEO positions for
target keywords.
* Collaborated with SEO team to investigate critical
SEO-related issues and provided impactful solutions.
* Completed keyword research to target clients
based on keyword targeting.
* Researched and monitored social media
campaigns and e-marketing campaign results.
* Utilized search engine optimization and emphasized
importance of link building.
* Reviewed and optimized client sites to improve
keyword targeting URL strategies, website
architecture and content.
* Provided detailed reporting and analyses on client
website demographics and statistics using Google
Analytics.
* Researched content publications and worked
closely with public relations staff to develop
outreach campaigns.
* Analyzed and audited clients' websites to address
performance issues.
* Conducted in-depth research and analyses to
create company online marketing strategies.
* Demonstrated exceptional knowledge and
experience working in Local SEO.
* Maintained knowledge of current market trends and
algorithm updates of top search engines.
* Monitored performance of clients' marketing
strategies and statistics to identify areas of
improvement.
* Performed ongoing keyword discovery, expansion
and optimization to increase organic search
footprint and drive relevant site traffic.
* Researched and analyzed competitor website and
advertising links to gain insight into new strategies.
* Planned, ran and analyzed client PPC initiatives and
campaigns to increase sales, generate leads and
promote brand awareness.
* Tracked, reported and analyzed website analytics to
drive strategy and improve user experience.
* Researched and implemented search engine
optimization recommendations in accordance with
development methodology.
* Executed tests, collected and analyzed resulting
data, and identified trends and insights to achieve
maximum ROI in paid search campaigns.
Social Media Specialization:-
* Analyzed and reported social media and online
marketing campaign results.
* Developed marketing content such as blogs,
promotional materials and advertisements for social
media.
* Set clearly defined goals to drive major business
initiatives, including increased customer retention,
sales, online presence, brand awareness and
website or social media traffic.
* Increased customer engagement through social
media.
* Discussed SEO needs and optimized strategies for
short- and long-term campaigns.
* Outlined omni-channel channel goals across brands
and digital platforms, including store systems, web,
mobile and marketing systems.
* Promoted successful outcome of web development
strategy by aligning consistent brand messaging and
visual designs across all digital outlets.
* Created videos and managed YouTube channel to
strengthen company reputation.
* Improved page content, keyword relevancy, and
branding to achieve search engine optimization
goals.
02/2011
-
03/2012
Internet Marketing Head
Flowdriven Technologies Pvt Ltd.
* Planned, ran and analyzed client PPC initiatives and
campaigns to increase sales, generate leads and
promote brand awareness.
* Managed SEO campaign expenses, estimated
monthly costs and reconciled discrepancies to
maximize budget.
* Performed ongoing keyword discovery, expansion
and optimization to increase organic search
footprint and drive relevant site traffic.
* Executed tests, collected and analyzed resulting
data, and identified trends and insights to achieve
maximum ROI in paid search campaigns.
* Recommended changes to website architecture,
content and linking to improve SEO positions for
target keywords.
* Researched and analyzed competitor website and
advertising links to gain insight into new strategies.
* Tracked, reported and analyzed website analytics to
drive strategy and improve user experience.
* Researched and implemented search engine
optimization recommendations in accordance with
development methodology.
* Incorporated XML sitemaps, robots.txt files and 301
redirects to facilitate search engine spidering,
crawling and indexing.
* Maintained Google and Bing Webmaster Tools
accounts and monitored for crawling and indexing
issues.
* Planned and executed events and marketing
programs, producing goal of qualified leads.
* Directed marketing projects at all stages, including
conceptual planning, schedule management and
final implementation.
campaigns to increase sales, generate leads and
promote brand awareness.
* Managed SEO campaign expenses, estimated
monthly costs and reconciled discrepancies to
maximize budget.
* Performed ongoing keyword discovery, expansion
and optimization to increase organic search
footprint and drive relevant site traffic.
* Executed tests, collected and analyzed resulting
data, and identified trends and insights to achieve
maximum ROI in paid search campaigns.
* Recommended changes to website architecture,
content and linking to improve SEO positions for
target keywords.
* Researched and analyzed competitor website and
advertising links to gain insight into new strategies.
* Tracked, reported and analyzed website analytics to
drive strategy and improve user experience.
* Researched and implemented search engine
optimization recommendations in accordance with
development methodology.
* Incorporated XML sitemaps, robots.txt files and 301
redirects to facilitate search engine spidering,
crawling and indexing.
* Maintained Google and Bing Webmaster Tools
accounts and monitored for crawling and indexing
issues.
* Planned and executed events and marketing
programs, producing goal of qualified leads.
* Directed marketing projects at all stages, including
conceptual planning, schedule management and
final implementation.
04/2008
-
02/2011
SEO Manager
Anuva Technologies
* Helped clients develop website portals and social
media pages to promote businesses.
* Performed in-depth competitor reviews to check
competitor activities with ad placement, keyword
use, placement bids and landing pages.
* Built, implemented and updated effective SEO
strategies.
* Created content strategies for digital media.
* Carried out day-day-day duties accurately and
efficiently.
* Created spreadsheets using Microsoft Excel for daily,
weekly and monthly reporting.
* Proved successful working within tight deadlines and
fast-paced atmosphere.
* Keywords Research - Over all On Page SEO
Optimization
* Utilized search engine optimization and emphasized
importance of link building.
* Reviewed and optimized client sites to improve
keyword targeting URL strategies, website
architecture and content.
* Provided detailed reporting and analyses on client
website demographics and statistics using Google
Analytics.
media pages to promote businesses.
* Performed in-depth competitor reviews to check
competitor activities with ad placement, keyword
use, placement bids and landing pages.
* Built, implemented and updated effective SEO
strategies.
* Created content strategies for digital media.
* Carried out day-day-day duties accurately and
efficiently.
* Created spreadsheets using Microsoft Excel for daily,
weekly and monthly reporting.
* Proved successful working within tight deadlines and
fast-paced atmosphere.
* Keywords Research - Over all On Page SEO
Optimization
* Utilized search engine optimization and emphasized
importance of link building.
* Reviewed and optimized client sites to improve
keyword targeting URL strategies, website
architecture and content.
* Provided detailed reporting and analyses on client
website demographics and statistics using Google
Analytics.
04/2006
-
01/2008
Content Writer & SEO Intern
HiddenBrains Infotech Pvt Ltd.
* Evaluated project requirements and content
standards for each project in order to produce copy
in line with creative structure.
* Wrote and edited high-quality content and visually
impactful programs under deadline pressure with
exciting, captivating and authentic approach.
* Utilized exceptional writing, editing and
proofreading skills to produce engaging and errorfree
content.
* Completed thorough research into assigned topics.
* Managed competing deadlines with efficiency.
* Produced original, creative content for promotional
advertisements and marketing materials.
* Presented clients with unique copy options based on
overall marketing objectives.
* Started developing SEO Skills & further interests bent
towards search engine optimization & digital
marketing
standards for each project in order to produce copy
in line with creative structure.
* Wrote and edited high-quality content and visually
impactful programs under deadline pressure with
exciting, captivating and authentic approach.
* Utilized exceptional writing, editing and
proofreading skills to produce engaging and errorfree
content.
* Completed thorough research into assigned topics.
* Managed competing deadlines with efficiency.
* Produced original, creative content for promotional
advertisements and marketing materials.
* Presented clients with unique copy options based on
overall marketing objectives.
* Started developing SEO Skills & further interests bent
towards search engine optimization & digital
marketing
Reisebereitschaft
Weltweit verfügbar
Cautious in times of Corona. Otherwise love to travel.
