Profilbild von Taisiia Berg Certified Agile Project Manager, Scrum Product Owner. Investment Foundations by CFA aus Zurich

Taisiia Berg

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Letztes Update: 06.04.2021

Certified Agile Project Manager, Scrum Product Owner. Investment Foundations by CFA

Abschluss: Master's degree, System analysis and management. 2010 – 2012
Stunden-/Tagessatz: anzeigen
mostly depends on projects
Sprachkenntnisse: deutsch (verhandlungssicher) | englisch (verhandlungssicher) | russisch (Muttersprache)

Dateianlagen

hca-nb-amg.pdf
references.png
Certificates 2019.pdf

Skills

As a Project & Product manager with a cross-domain experience in both startup & enterprise environments, I’ve delivered projects in FinTech, IT, banking and e-commerce industries. Passionated to bridge the gap between people and technology, I am able to find a common language with C-level executives and software developers.

Key skills:
* Agile project management in globally distributed multicultural environment according to Scrum/Kanban methodology with deep focus on Iron Triangle and Quality Assurance;
* Product development (backlog management, customer development, A/B-testing, user analytics, UX/UI design, KPIs, digital marketing)
* Working languages: English, German, Russian

Awarded certifications:
* Scrum Product Owner certification by Scrum.org
* Agile Project Manager certification by IAPM
* Investment Foundations certificate by CFA Institute
* Google Ads certified in display, search, video, mobile, and shopping ads
* Google Analytics Individual Qualification

Projekthistorie

01/2021 - bis jetzt
Requirements Engineer, Project Manager, Tester
Large Swiss bank (1000-5000 Mitarbeiter)
Banken und Finanzdienstleistungen
Currently work on behalf of a large Swiss bank as a Requirements engineer/PM/Tester

• Adobe Analytics on Asset management website & Fundsearch (integrated tool for investors) - provided requirements and extension of data layer.

• Provided an audit of SEO for Asset Management at Credit Suisse, defined quick wins, divided them into user stories, managed its implementation and testing.

• Integration Adobe Analytics on Intranet: provided requirements for a data layer.

• Integration Adobe Analytics on Adobe Campaign: gathered requirements, provided user stories, designed 6+ wireframes in Figma for different user roles for dashboards in MS Dynamics (CRM) and Microsoft Power BI.

• Slide Library – consolidated old requirements and complimented them with new. Participated in the meeting with Seismic team for getting their offer for our architecture for further development, which will be connected with Marklogic team.

Team: 1 architect, 3 developers, me, and ITPL + Business 5+
Jira, Confluence, Wiki, Balsamiq, Figma
Microsoft Dynamics, Seismic, Adobe Analytics, Adobe Experience Manager, Adobe Campaign, Microsoft Azure, Power BI

01/2017 - bis jetzt
Project Manager, Product Owner
By developing product & digital marketing strategy, its planning, execution and advertising I help international, EU & Swiss businesses to find customers and start operations in EU/CIS/DACH regions.

Responsibilities:
-Define, develop product, marketing & advertisement strategy.
- Project management according to the Agile/Scrum/P3 Express/HADI framework.
- Execute marketing activities with a focus on automation.
- Increase revenue and online presence of clients’ brands & products.
- Ensure local/global compliance for marketing activities.
- Create and maintain all digital assets (e.g. website and apps).
- Develop and drive all product marketing activities for clients to compliment the Marketing Value proposition.
- Select contractors and ensure they deliver on time and budget.

Achievements:
- more 15 leads with common value 14M CHF (B2B market)
- more 3 573 business leads for e-commerce (B2C market) - more 20M impressions of ads, avg. 4.6% CTR.

Recent assignments:
● Systemcredit AG — defined roadmap and marketing strategy, implemented architecture for digital marketing automation using Google Marketing Platform and ZohoCRM, and piloted lead generation in Google Ads & LinkedIn. Managed team of 7.
● Sandermoen Publishing AG — delivered Google Marketing Platform integration project, managing team of 3 IT-specialists, established end-to-end lead tracking, launched multilingual marketing campaigns in Google Search to enable product placement into new markets in the EU.
● greenTEG AG — UX design and SEO for e-commerce solutions based on Wordpress CMS + WooCommerce. Managed team of copywriter and full-stack developer during implementation phase.

Zeitliche und räumliche Verfügbarkeit

Mostly I work remotely from Zurich but we will discuss it

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