{"id":36720,"date":"2026-02-25T07:57:40","date_gmt":"2026-02-25T06:57:40","guid":{"rendered":"https:\/\/www.freelancermap.de\/blog\/?p=36720"},"modified":"2026-04-08T10:59:50","modified_gmt":"2026-04-08T08:59:50","slug":"was-macht-ein-chief-experience-officer-cxo","status":"publish","type":"post","link":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/","title":{"rendered":"Was macht ein Chief Experience Officer (CXO)?"},"content":{"rendered":"\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<p>Der Chief Experience Officer (CXO) verantwortet die strategische Gestaltung und Steuerung aller Kundenerlebnisse eines Unternehmens \u00fcber s\u00e4mtliche Kontaktpunkte hinweg. Ziel ist es, eine konsistente, qualitativ hochwertige Customer Experience sicherzustellen und damit Kundenbindung, Markenwahrnehmung und wirtschaftlichen Erfolg nachhaltig zu st\u00e4rken.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\">Das Wichtigste in K\u00fcrze<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Der Chief Experience Officer steuert die Customer Experience strategisch \u00fcber alle Unternehmensbereiche hinweg<\/li>\n\n\n\n<li>Die Rolle ist eine C-Level-Position mit direkter N\u00e4he zur Gesch\u00e4ftsf\u00fchrung<\/li>\n\n\n\n<li>Das durchschnittliche Jahresgehalt liebt bei rund 140.000 Euro brutto<\/li>\n\n\n\n<li>Datenanalyse, KPI-Steuerung und digitale Touchpoints pr\u00e4gen das moderne Berufsbild<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Berufsbild <\/h2>\n\n\n\n<p>Ab einer bestimmten Unternehmensgr\u00f6\u00dfe wird Customer Experience als <strong>strategischer Erfolgsfaktor <\/strong>verankert. Studien zeigen, dass positive Kundenerlebnisse ma\u00dfgeblich zur Kundenbindung beitragen. <\/p>\n\n\n\n<p>Der Chief Experience Officer (CXO) entwickelt unternehmensweise <strong>Strategien zur Optimierung der Customer Journey<\/strong>. Er analysiert s\u00e4mtliche Ber\u00fchrungspunkte zwischen Kunde und Unternehmen &#8211; digital wie analog &#8211; und definiert Qualit\u00e4tsstandards. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1117\" src=\"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-organigramm.png\" alt=\"Organigramm-CXO-Chief Experience Officer\" class=\"wp-image-69676\"\/><figcaption class=\"wp-element-caption\">Der Chief Experience Officer ist meist Teil der Marketing-Abteilung und ist direkt dem CEO unterstellt.<\/figcaption><\/figure>\n\n\n\n<p>Der CXO arbeitet <strong>abteilungs\u00fcbergreifend <\/strong>mit Marketing, Produktentwicklung, IT, Vertrieb und HR zusammen. Er ist eine <a href=\"\/blog\/was-ist-das-c-level\/\">C-Level-Funktion<\/a> mit strategischer Gesamtverantwortung, die organisatorische Zuordnung variiert je nach Unternehmen.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"1421\" src=\"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-beschreibung-1.png\" alt=\"Berufsbild Chief Experience Officer im \u00dcberblick\" class=\"wp-image-69742\"\/><figcaption class=\"wp-element-caption\">Berufsbild Chief Experience Officer im \u00dcberblick<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Aufgaben und T\u00e4tigkeiten<\/h2>\n\n\n\n<style>\n    .fl-button-69eeaf231c75f:hover {\n        background-color: #222222 !important;\n        color: #00ffc8 !important;\n    }\n<\/style>\n\n<div class=\"block-cta sm lh-base rounded-4 d-flex flex-column align-items-start\" style=\"background-color: #b1c3b7;color:#222222\">\n\n    <h4 class=\"fw-semibold\">Join the map!<\/h4>\n    <p class=\"text-start\">Werde Teil der gr\u00f6\u00dften Freelancing-Plattform im deutschsprachigen\u202fRaum.\u200b \r\n<\/p>\n    <div class=\"d-inline-block\">\n        <a href=\"\/registrieren?ref=blog-55544\" class=\"fl-button fl-button-69eeaf231c75f d-inline-block\" style=\"background-color: #00ffc8;color:#222222\">Jetzt kostenlos registrieren<\/a>\n    <\/div>\n<\/div>\n\n\n<p>Der Chief Experience Officer (CXO) entwickelt <strong>Strategien zur Optimierung und Stabilisierung der Customer Experience<\/strong>, um positive Kauferlebnisse zu schaffen und die Kundentreue zu f\u00f6rdern. Er \u00fcberwacht die <strong>Implementierung der Ma\u00dfnahmen<\/strong> und \u00fcberpr\u00fcft, ob ein reibungsloses Werterlebnis seitens der Kundschaft gegeben ist. Der CXO wirkt in die Teams hinein und sensibilisiert die Belegschaft f\u00fcr die Erwartungen und W\u00fcnsche der Kunden. Umgekehrt erh\u00e4lt er von den Teams ein Feedback \u00fcber die Reaktionen der Kundschaft. <\/p>\n\n\n\n<p>Aus den <strong>R\u00fcckmeldungen <\/strong>leitet er immer wieder neue Ideen ab, um die Produktqualit\u00e4t, den Service und damit das subjektive Erlebnis seitens der Kundschaft zu optimieren. Vor allem mit den Abteilungen Design, Entwicklung, Marketing, Vertrieb und Human Ressources stimmt sich der Chief Experience Officer (CXO) eng ab.<\/p>\n\n\n\n<p>Er berichtet regelm\u00e4\u00dfig dem Vorstand und tr\u00e4gt die Kundenorientierung damit in die h\u00f6here Managementebene hinein. Dar\u00fcber hinaus <strong>schult <\/strong>er die \u00fcbrigen F\u00fchrungskr\u00e4fte.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Welche Aufgaben hat ein Chief Experience Officer?<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Entwicklung einer ganzheitlichen Customer-Experience-Strategie<\/li>\n\n\n\n<li>Analyse und Optimierung der Customer Journey<\/li>\n\n\n\n<li>Implementierung von Experience-Standards \u00fcber alle Touchpoints<\/li>\n\n\n\n<li>KPI-Messung und Performance-Controlling<\/li>\n\n\n\n<li>Schulung von F\u00fchrungskr\u00e4ften hinsichtlich Kundenorientierung<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"825\" src=\"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-aufgaben.png\" alt=\"Aufgabenbereiche des Chief Experience Officers\" class=\"wp-image-69678\"\/><figcaption class=\"wp-element-caption\">Aufgabenbereiche des Chief Experience Officers<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Anforderungen und Kompetenzen<\/h2>\n\n\n\n<p>Ein Chief Experience Officer (CXO) sollte \u00fcber eine starke <strong>Affinit\u00e4t zu Daten <\/strong>und ein feines Gesp\u00fcr f\u00fcr <strong>Qualit\u00e4t <\/strong>verf\u00fcgen. Er muss sich gut in die Kunden hineindenken und deren Erlebnis mit dem Produkt <strong>nachempfinden <\/strong>k\u00f6nnen. Auch die F\u00e4higkeit zum <strong>kritischen Denken<\/strong>, Innovationsgeist und ein sehr gutes Ausdrucksverm\u00f6gen kennzeichnen einen erfolgreichen CXO.<\/p>\n\n\n\n<p>Zu den wesentlichen <a href=\"\/blog\/diese-soft-skills-entscheiden-ueber-den-erfolg-eines-freelancers\/\">Soft Skills<\/a> geh\u00f6ren Teamf\u00e4higkeit, <strong>F\u00fchrungskompetenzen<\/strong> und kommunikatives Geschick. Das Kompetenzprofil wird erg\u00e4nzt durch Flexibilit\u00e4t, Belastbarkeit und ein gutes Selbstmanagement.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Was muss ein Chief Experience Officer k\u00f6nnen?<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>ausgepr\u00e4gte Datenkompetenz<\/li>\n\n\n\n<li>strategisches Denkverm\u00f6gen<\/li>\n\n\n\n<li>Innovationsf\u00e4hgkeit<\/li>\n\n\n\n<li>F\u00fchrungserfahrung<\/li>\n\n\n\n<li>Kommunikationsst\u00e4rke<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"825\" src=\"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-skills-1.png\" alt=\"Diese Skills sollte ein Chief Experience Officer besitzen\" class=\"wp-image-69743\"\/><figcaption class=\"wp-element-caption\">Diese Skills sollte ein Chief Experience Officer besitzen<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Ausbildung und Voraussetzungen<\/h2>\n\n\n\n<p>Ein standardisiertes Berufsbild f\u00fcr den CXO existiert nicht. Erwartet wird in der Regel ein <strong>abgeschlossenes Hochschulstudium <\/strong>in Betriebswirtschaft, Marketing, <a href=\"\/blog\/was-macht-ein-wirtschaftsinformatiker\/\">Wirtschaftsinformatik <\/a>oder verwandten Disziplinen. Mehrj\u00e4hrige <strong>F\u00fchrungserfahrung <\/strong>ist Voraussetzung.<\/p>\n\n\n\n<p>Idealerweise k\u00f6nnen Bewerber Erfahrungen in mehreren dieser Bereiche nachweisen: <strong>Produktmanagement<\/strong>, Projektleitung, Vertrieb, <strong>Kundenservice<\/strong>, <strong>Marketing <\/strong>und \u00d6ffentlichkeitsarbeit.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"714\" src=\"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-voraussetzungen.png\" alt=\"Voraussetzungen, die f\u00fcr den Chief Experience Officer gelten \" class=\"wp-image-69680\"\/><figcaption class=\"wp-element-caption\">Voraussetzungen, die f\u00fcr den Chief Experience Officer gelten <\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Weiterbildung<\/h2>\n\n\n\n<p>Die Rolle unterliegt einer <strong>hohe Dynamik<\/strong>. Einerseits sind die Anforderungen und Bed\u00fcrfnisse der Kunden einem stetigen Wandel unterworfen, andererseits passt die Konkurrenz ihre Strategien auch weiter an. Dadurch bedeutet Stillstand ein R\u00fcckschritt. <\/p>\n\n\n\n<p><a href=\"\/blog\/weiterbildung-freelancer\/\"><strong>Weiterbildungsfelder<\/strong> <\/a>sind insbesondere Data Analytics, Customer Journey Mapping, KI im Marketing, Omnichannel-Management und Experience Design.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Gehalt<\/h2>\n\n\n\n<p>Das <strong>Durchschnittsgehalt <\/strong>der Chief Experience Officers in Deutschland bel\u00e4uft sich auf <strong>141.351 Euro<\/strong> brutto im Jahr. Das <strong>Einstiegsgehalt <\/strong>betr\u00e4gt rund <strong>96.633Euro<\/strong>, das <strong>Top Gehalt <\/strong>\u00fcber <strong>176.466 Euro <\/strong>brutto.<\/p>\n\n\n\n<p>Das Einkommen ist abh\u00e4ngig vom Studienabschluss (Bachelor oder Master), dem Umfang der Berufserfahrung, der Branche, Gr\u00f6\u00dfe des Arbeitgebers und vom Verhandlungsgeschick.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"714\" src=\"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-gehalt.png\" alt=\"Das durchschnittliche Gehalt eines Chief Experience Officers\" class=\"wp-image-69681\"\/><figcaption class=\"wp-element-caption\">Mit so viel Gehalt kann ein Chief Experience Officer rechnen<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Wie viel verdient ein Chief Experience Officer?<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Erfahrung<\/strong><\/td><td><strong>Gehalt<\/strong><\/td><\/tr><tr><td>Einsteiger<\/td><td>96.633\u20ac<\/td><\/tr><tr><td>Durchschnitt<\/td><td>141.351\u20ac<\/td><\/tr><tr><td>Top<\/td><td>176.466\u20ac<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">Quelle: <a href=\"https:\/\/www.salaryexpert.com\/salary\/job\/chief-experience-officer\/germany?utm_source=chatgpt.com\">Salery Expert<\/a><\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Wie viel verdient ein selbstst\u00e4ndiger Chief Experience Officer?<\/strong><\/h3>\n\n\n\n<!--\n    Use the <style> below to style the box.\n\n    This <style> should ideally be placed inside <head><\/head>.\n      If that is not possible, keep it above the box itself.\n\n    If you use the box inside a container, that already limits the width,\n      set \"width: 100%\" inside #fm-hourly-rate-box.\n      This is necessary, if you like the box to be responsive.\n-->\n<style>\n    #fm-hourly-rate-box {\n        margin: auto;\n        width: 100%;\n        padding: 24px;\n        background: white;\n        border-radius: 10px;\n        box-shadow: 2px 4px 20px 0 rgb(90 90 90 \/ 16%);\n        text-align: center;\n        line-hight: 1.5\n    }\n\t   \n\t#fm-hourly-rate-box .fm-hourly-rate-rate {\n        font-size: 42px;\n        font-weight: bold;\n    }\n\n\n    #fm-hourly-rate-box .fm-hourly-rate-explain {\n\t\tmargin: 0;\n\n    }\n\t\n    #fm-hourly-rate-box .fm-daily-rate-rate {\n        font-size: 42px;\n        font-weight: bold;\n\t\tpadding-top: 25px;\n    }\n    \n    #fm-hourly-rate-box .fm-date {\n\t    font-size: 12px;\n\t\tpadding-top: 25px;\n        \n    }\n\n<\/style>\n\n<div id=\"fm-hourly-rate-box\">\n\t\n\t<div class=\"fm-hourly-rate-rate\">\n        <span id=\"fm-hourly-rate-number\"><\/span> \u20ac\n    <\/div>\n\t\n    <p class=\"fm-hourly-rate-explain\">verlangen <b>Chief Experience Officer<\/b> auf <a href=\"\/freelancer\">freelancermap<\/a> durchschnittlich <b>pro Stunde<\/b>.<\/p>\n\n\t<div class=\"fm-daily-rate-rate\">\n            <span id=\"fm-daily-rate-number\"><\/span> \u20ac\n    <\/div>\n\t\n\t<p class=\"fm-hourly-rate-explain\"> betr\u00e4gt der <b>Tagessatz<\/b> hochgerechnet auf einen 8-Stunden-Tag.<\/p>\n    \n    <div class=\"fm-date\">\n        Stand <span id=\"fm-date-date\"><\/span> \n    <\/div>\n<\/div>\n\n\n\n<!--\n    This <script> loads the hourly-rate, daily-rate and date from the server when the page is loaded.\n     It must be placed below the box, ideally at the end of the page (e.g. footer).\n     \n    The server will respond with a formatted number, rounded to full euros.\n-->\n<script>\n    (function(){\n        \/\/ change this\n        const searchPhrase = '\"Chief Experience Officer\"';\n\n        \/\/ keep this in sync with the domain you are using\n        const domain = 'www.freelancermap.de';\n\n        \/\/ do not change anything below\n        fetch(`https:\/\/${domain}\/price-index\/webhook?q=${encodeURIComponent(searchPhrase)}`)\n                .then(r => r.json())\n                .then(d => {document.getElementById('fm-hourly-rate-number').innerHTML = d.hourly;\n                            document.getElementById('fm-daily-rate-number').innerHTML = d.hourly*8;\n                            document.getElementById('fm-date-date').innerHTML = (new Date()).toLocaleDateString()\n                            });\n                }())\n<\/script>\n\n\n\n<h2 class=\"wp-block-heading\">FAQ<\/h2>\n<\/div>\n\n\n<style>.kt-accordion-id36720_ef3e6d-05 .kt-accordion-inner-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:10px;}.kt-accordion-id36720_ef3e6d-05 .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;background:#ffffff;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kt-accordion-id36720_ef3e6d-05 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{border-top:1px solid #f2f2f2;border-right:1px solid #f2f2f2;border-bottom:1px solid #f2f2f2;border-left:1px solid #f2f2f2;border-top-left-radius:6px;border-top-right-radius:6px;border-bottom-right-radius:6px;border-bottom-left-radius:6px;background:#ffffff;color:#222222;padding-top:13px;padding-right:15px;padding-bottom:13px;padding-left:15px;}.kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap .kt-blocks-accordion-icon-trigger:before{background:#7a7a7a;}.kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger{background:#7a7a7a;}.kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger:before{background:#ffffff;}.kt-accordion-id36720_ef3e6d-05 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id36720_ef3e6d-05 .kt-blocks-accordion-header:focus-visible{color:#444444;background:#ffffff;border-top:1px solid #00FFC8;border-right:1px solid #00FFC8;border-bottom:1px solid #00FFC8;border-left:1px solid #00FFC8;}.kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:before, body:not(.hide-focus-outline) .kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion--visible .kt-blocks-accordion-icon-trigger:after, body:not(.hide-focus-outline) .kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:before{background:#444444;}.kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger, body:not(.hide-focus-outline) .kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger{background:#444444;}.kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:before, body:not(.hide-focus-outline) .kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:after, body:not(.hide-focus-outline) .kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:before{background:#ffffff;}.kt-accordion-id36720_ef3e6d-05 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible,\n\t\t\t\t.kt-accordion-id36720_ef3e6d-05 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active{color:#222222;background:#ffffff;border-top:1px solid #00FFC8;border-right:1px solid #00FFC8;border-bottom:1px solid #00FFC8;border-left:1px solid #00FFC8;}.kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:before{background:#222222;}.kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger{background:#222222;}.kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id36720_ef3e6d-05:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:before{background:#ffffff;}@media all and (max-width: 1024px){.kt-accordion-id36720_ef3e6d-05 .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;}}@media all and (max-width: 1024px){.kt-accordion-id36720_ef3e6d-05 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{border-top:1px solid #f2f2f2;border-right:1px solid #f2f2f2;border-bottom:1px solid #f2f2f2;border-left:1px solid #f2f2f2;}}@media all and (max-width: 1024px){.kt-accordion-id36720_ef3e6d-05 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id36720_ef3e6d-05 .kt-blocks-accordion-header:focus-visible{border-top:1px solid #00FFC8;border-right:1px solid #00FFC8;border-bottom:1px solid #00FFC8;border-left:1px solid #00FFC8;}}@media all and (max-width: 1024px){.kt-accordion-id36720_ef3e6d-05 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible,\n\t\t\t\t.kt-accordion-id36720_ef3e6d-05 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active{border-top:1px solid #00FFC8;border-right:1px solid #00FFC8;border-bottom:1px solid #00FFC8;border-left:1px solid #00FFC8;}}@media all and (max-width: 767px){.kt-accordion-id36720_ef3e6d-05 .kt-accordion-inner-wrap{display:block;}.kt-accordion-id36720_ef3e6d-05 .kt-accordion-inner-wrap .kt-accordion-pane:not(:first-child){margin-top:10px;}.kt-accordion-id36720_ef3e6d-05 .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid transparent;border-left:0px solid transparent;}.kt-accordion-id36720_ef3e6d-05 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{border-top:1px solid #f2f2f2;border-right:1px solid #f2f2f2;border-bottom:1px solid #f2f2f2;border-left:1px solid #f2f2f2;}.kt-accordion-id36720_ef3e6d-05 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id36720_ef3e6d-05 .kt-blocks-accordion-header:focus-visible{border-top:1px solid #00FFC8;border-right:1px solid #00FFC8;border-bottom:1px solid #00FFC8;border-left:1px solid #00FFC8;}.kt-accordion-id36720_ef3e6d-05 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible,\n\t\t\t\t.kt-accordion-id36720_ef3e6d-05 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header.kt-accordion-panel-active{border-top:1px solid #00FFC8;border-right:1px solid #00FFC8;border-bottom:1px solid #00FFC8;border-left:1px solid #00FFC8;}}<\/style>\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-id36720_ef3e6d-05 kt-accordion-has-7-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-arrow kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"none\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-1 kt-pane36720_90e99b-40\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">Was ist der Unterschied zwischen CXO und CMO?<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Der CMO verantwortet Marketingma\u00dfnahmen, w\u00e4hrend der CXO die gesamte Customer Experience \u00fcber alle Unternehmensbereiche hinweg strategisch steuert.<a href=\"\/blog\/was-macht-ein-elektroingenieur\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-2 kt-pane36720_56dee7-56\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">Ist der Chief Experience Officer eine Marketingrolle?<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Nicht zwingend. Die Rolle ist unternehmensweit ausgerichtet und h\u00e4ufig direkt an die Gesch\u00e4ftsf\u00fchrung angebunden.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-3 kt-pane36720_941fbe-3c\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">Welche Kennzahlen nutzt ein CXO?<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Typische KPIs sind NPS, CSAT, Customer Lifetime Value sowie Conversion- und Retention-Raten.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-4 kt-pane36720_a1f34d-89\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">Welche Branchen besch\u00e4ftigen CXOs?<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Vor allem gr\u00f6\u00dfere Unternehmen im Handel, E-Commerce, Finanzsektor, Telekommunikation und Technologie.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-5 kt-pane36720_a7e7c3-ec\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\">Wie entwickelt sich die Rolle k\u00fcnftig?<\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Mit zunehmender Digitalisierung und KI-Integration steigt die strategische Bedeutung der Customer Experience weiter.<\/p>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Der\u00a0Chief Experience Officer (CXO) ist daf\u00fcr verantwortlich, die Beziehung zwischen einer Marke und der Kundschaft des Unternehmens zu erhalten. Er beobachtet und steuert den Blick der Kunden auf die Produkte bzw. Dienstleistungen. Der CXO sorgt daf\u00fcr, dass die Werterlebnisse der Klientel in Verbindung mit der Marke verstetigt werden. Es handelt sich dabei um eine F\u00fchrungsposition.<\/p>\n","protected":false},"author":34,"featured_media":69672,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"kampagne":"","om_disable_all_campaigns":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[39,61,38],"tags":[36],"class_list":["post-36720","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-berufsbilder-uebersicht","category-c-levels","category-lexikon","tag-karriere"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Was macht ein Chief Experience Officer (CXO)? Aufgaben &amp; Gehalt<\/title>\n<meta name=\"description\" content=\"Berufsbild Chief Experience Officer (CXO)? Aufgaben, Voraussetzungen, Anforderungen und aktuelles Gehalt im \u00dcberblick\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Was macht ein Chief Experience Officer (CXO)? Aufgaben &amp; Gehalt\" \/>\n<meta property=\"og:description\" content=\"Berufsbild Chief Experience Officer (CXO)? Aufgaben, Voraussetzungen, Anforderungen und aktuelles Gehalt im \u00dcberblick\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/\" \/>\n<meta property=\"og:site_name\" content=\"Freelancer Blog\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-25T06:57:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-08T08:59:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-titel.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1100\" \/>\n\t<meta property=\"og:image:height\" content=\"480\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"freelancermap Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"freelancermap Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"4\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/\"},\"author\":{\"name\":\"freelancermap Team\",\"@id\":\"https:\/\/www.freelancermap.de\/blog\/#\/schema\/person\/defd0fc8d5abae28878842e18d4d67f4\"},\"headline\":\"Was macht ein Chief Experience Officer (CXO)?\",\"datePublished\":\"2026-02-25T06:57:40+00:00\",\"dateModified\":\"2026-04-08T08:59:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/\"},\"wordCount\":818,\"image\":{\"@id\":\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-titel.png\",\"keywords\":[\"Karriere\"],\"articleSection\":[\"Berufsbilder\",\"C-Levels\",\"Lexikon\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/\",\"url\":\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/\",\"name\":\"Was macht ein Chief Experience Officer (CXO)? Aufgaben & Gehalt\",\"isPartOf\":{\"@id\":\"https:\/\/www.freelancermap.de\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-titel.png\",\"datePublished\":\"2026-02-25T06:57:40+00:00\",\"dateModified\":\"2026-04-08T08:59:50+00:00\",\"author\":{\"@id\":\"https:\/\/www.freelancermap.de\/blog\/#\/schema\/person\/defd0fc8d5abae28878842e18d4d67f4\"},\"description\":\"Berufsbild Chief Experience Officer (CXO)? Aufgaben, Voraussetzungen, Anforderungen und aktuelles Gehalt im \u00dcberblick\",\"breadcrumb\":{\"@id\":\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#primaryimage\",\"url\":\"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-titel.png\",\"contentUrl\":\"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-titel.png\",\"width\":\"1100\",\"height\":\"480\",\"caption\":\"cxo\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.freelancermap.at\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Was macht ein Chief Experience Officer (CXO)?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.freelancermap.de\/blog\/#website\",\"url\":\"https:\/\/www.freelancermap.de\/blog\/\",\"name\":\"Freelancer Blog\",\"description\":\"Trends, Ratgeber &amp; Fakten f\u00fcr Freelancer und Auftraggeber\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.freelancermap.de\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.freelancermap.de\/blog\/#\/schema\/person\/defd0fc8d5abae28878842e18d4d67f4\",\"name\":\"freelancermap Team\",\"url\":\"https:\/\/www.freelancermap.de\/blog\/author\/freelancermap-team\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Was macht ein Chief Experience Officer (CXO)? Aufgaben & Gehalt","description":"Berufsbild Chief Experience Officer (CXO)? Aufgaben, Voraussetzungen, Anforderungen und aktuelles Gehalt im \u00dcberblick","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/","og_locale":"de_DE","og_type":"article","og_title":"Was macht ein Chief Experience Officer (CXO)? Aufgaben & Gehalt","og_description":"Berufsbild Chief Experience Officer (CXO)? Aufgaben, Voraussetzungen, Anforderungen und aktuelles Gehalt im \u00dcberblick","og_url":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/","og_site_name":"Freelancer Blog","article_published_time":"2026-02-25T06:57:40+00:00","article_modified_time":"2026-04-08T08:59:50+00:00","og_image":[{"width":1100,"height":480,"url":"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-titel.png","type":"image\/png"}],"author":"freelancermap Team","twitter_card":"summary_large_image","twitter_misc":{"Verfasst von":"freelancermap Team","Gesch\u00e4tzte Lesezeit":"4\u00a0Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#article","isPartOf":{"@id":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/"},"author":{"name":"freelancermap Team","@id":"https:\/\/www.freelancermap.de\/blog\/#\/schema\/person\/defd0fc8d5abae28878842e18d4d67f4"},"headline":"Was macht ein Chief Experience Officer (CXO)?","datePublished":"2026-02-25T06:57:40+00:00","dateModified":"2026-04-08T08:59:50+00:00","mainEntityOfPage":{"@id":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/"},"wordCount":818,"image":{"@id":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#primaryimage"},"thumbnailUrl":"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-titel.png","keywords":["Karriere"],"articleSection":["Berufsbilder","C-Levels","Lexikon"],"inLanguage":"de"},{"@type":"WebPage","@id":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/","url":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/","name":"Was macht ein Chief Experience Officer (CXO)? Aufgaben & Gehalt","isPartOf":{"@id":"https:\/\/www.freelancermap.de\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#primaryimage"},"image":{"@id":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#primaryimage"},"thumbnailUrl":"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-titel.png","datePublished":"2026-02-25T06:57:40+00:00","dateModified":"2026-04-08T08:59:50+00:00","author":{"@id":"https:\/\/www.freelancermap.de\/blog\/#\/schema\/person\/defd0fc8d5abae28878842e18d4d67f4"},"description":"Berufsbild Chief Experience Officer (CXO)? Aufgaben, Voraussetzungen, Anforderungen und aktuelles Gehalt im \u00dcberblick","breadcrumb":{"@id":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/"]}]},{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#primaryimage","url":"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-titel.png","contentUrl":"https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-titel.png","width":"1100","height":"480","caption":"cxo"},{"@type":"BreadcrumbList","@id":"https:\/\/www.freelancermap.de\/blog\/was-macht-ein-chief-experience-officer-cxo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.freelancermap.at\/blog\/"},{"@type":"ListItem","position":2,"name":"Was macht ein Chief Experience Officer (CXO)?"}]},{"@type":"WebSite","@id":"https:\/\/www.freelancermap.de\/blog\/#website","url":"https:\/\/www.freelancermap.de\/blog\/","name":"Freelancer Blog","description":"Trends, Ratgeber &amp; Fakten f\u00fcr Freelancer und Auftraggeber","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.freelancermap.de\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Person","@id":"https:\/\/www.freelancermap.de\/blog\/#\/schema\/person\/defd0fc8d5abae28878842e18d4d67f4","name":"freelancermap Team","url":"https:\/\/www.freelancermap.de\/blog\/author\/freelancermap-team\/"}]}},"taxonomy_info":{"category":[{"value":39,"label":"Berufsbilder"},{"value":61,"label":"C-Levels"},{"value":38,"label":"Lexikon"}],"post_tag":[{"value":36,"label":"Karriere"}]},"featured_image_src_large":["https:\/\/img-cdn.freelancermap.de\/blog\/dach\/cxo-titel.png",640,279,false],"author_info":{"display_name":"freelancermap Team","author_link":"https:\/\/www.freelancermap.de\/blog\/author\/freelancermap-team\/"},"comment_info":0,"category_info":[{"term_id":39,"name":"Berufsbilder","slug":"berufsbilder-uebersicht","term_group":0,"term_taxonomy_id":39,"taxonomy":"category","description":"","parent":0,"count":248,"filter":"raw","cat_ID":39,"category_count":248,"category_description":"","cat_name":"Berufsbilder","category_nicename":"berufsbilder-uebersicht","category_parent":0},{"term_id":61,"name":"C-Levels","slug":"c-levels","term_group":0,"term_taxonomy_id":61,"taxonomy":"category","description":"","parent":0,"count":26,"filter":"raw","cat_ID":61,"category_count":26,"category_description":"","cat_name":"C-Levels","category_nicename":"c-levels","category_parent":0},{"term_id":38,"name":"Lexikon","slug":"lexikon","term_group":0,"term_taxonomy_id":38,"taxonomy":"category","description":"","parent":0,"count":277,"filter":"raw","cat_ID":38,"category_count":277,"category_description":"","cat_name":"Lexikon","category_nicename":"lexikon","category_parent":0}],"tag_info":[{"term_id":36,"name":"Karriere","slug":"karriere","term_group":0,"term_taxonomy_id":36,"taxonomy":"post_tag","description":"","parent":0,"count":264,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/www.freelancermap.de\/blog\/wp-json\/wp\/v2\/posts\/36720","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.freelancermap.de\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.freelancermap.de\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.freelancermap.de\/blog\/wp-json\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/www.freelancermap.de\/blog\/wp-json\/wp\/v2\/comments?post=36720"}],"version-history":[{"count":5,"href":"https:\/\/www.freelancermap.de\/blog\/wp-json\/wp\/v2\/posts\/36720\/revisions"}],"predecessor-version":[{"id":70860,"href":"https:\/\/www.freelancermap.de\/blog\/wp-json\/wp\/v2\/posts\/36720\/revisions\/70860"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.freelancermap.de\/blog\/wp-json\/wp\/v2\/media\/69672"}],"wp:attachment":[{"href":"https:\/\/www.freelancermap.de\/blog\/wp-json\/wp\/v2\/media?parent=36720"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.freelancermap.de\/blog\/wp-json\/wp\/v2\/categories?post=36720"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.freelancermap.de\/blog\/wp-json\/wp\/v2\/tags?post=36720"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}